Review – Jackaby (Jackaby, #1)

Overall Rating 5 Stars -Book Description: 5 -Cover: 4 -Plot: 5 -Creativity: 5 -Grammar: 5 -Simile Use: 4(little to none) -Description: 4 (well-balanced) I absolutely love most things Sherlock Holmes. My favorite movie… Sherlock Holmes…my favorite TV show Sherlock. I’m … Continue reading

Out of Beat – Available Now!

We’re beautiful even when we let these scars show… Danny ‘Madman’ Maddox isn’t supposed to make Skylar Haze’s heart beat out of rhythm. At least not anymore. She hasn’t seen that boyish face, always covered in a five o’clock shadow, … Continue reading

Review – In Plain Sight by Amy Sparling

In Plain SightIn Plain Sight by Amy Sparling
My rating: 4 of 5 stars

Overall Rating: 4 Stars

-Book Description: 4

-Cover: 5

-Plot: 3

-Creativity: 3

-Simile Use: 4 (minimal usage)

-Description: 4 (well-balanced)

-Show And Tell Balance: 4

This quick, sweet read follows Maddie Sinclair on a journey of discovery about where self-worth comes from and learning that money doesn’t define who you are and who you can love. Having lived a rough life she’s thrust into a glorious life she could’ve never dreamed of–not only that, but the popular kids now notice her with her fabulous clothes and hair. She has a hard time adjusting but never forgets who she is. Colby is another story, he’s lived a spoiled life, but sees the issues that can come from it. Despite being one of the ‘rich kids’ he wants to define who he is based on the way he handles life, not based on his parents financial status. This coming of age story shows two sides to learning who you are and has the perfect dash or romance. I’m looking forward to book two and learning more about some of the supporting characters.

View all my reviews

Covering Stereotypes

First, I’d like to say that WordPress has been working horribly. I got 50 emails of SPAM comments that weren’t filtered yesterday, and now, I just spent an HOUR writing a post. When I hit the “Post” button my post was blank. Wonderful.  Now I have to start from scratch again. Yesterday I happened to come across a post by the Misfortune of Knowing, What Do We Want? Better Titles and Covers! When Do We Want It? NOW!. This article discussed the lengthy titles that no one will ever remember, but most importantly, the stereotypical covers that are often seen in Young Adult novels. The ones of twig-like girls, in big poofy dresses that practically devour them; not only this, these covers have no validity in the scope of the novels internal workings. AMB discussed one particular cover where the girl showcased that is sickeningly thin, has arms the circumference of a broomstick, snow white pale skin, and brown hair with blonde highlights. The novel’s main character is girl whom is described as having dark, almost black, ruddy hair and brown skin. The book’s main character is the exact opposite of the cover. Another thing to note, to those who have candidly told me that I need to eat a sandwich, is that this girl needs a big-mac with a super sized side of fries, smothered in a frosty. Why is this done when we spend so much time talking about the proliferation of eating disorders in today’s youth? It is because it’s popular and selling right now? I believe so. Publishers don’t go for what’s new and break-out, or what’s right. They grab for what’s worked in the past without any credence to the value of the cover of the book. This relates directly to my previous article, Cover Catastrophe. AMB’s thoughtful insights began my mind running over a similar stereotype that I’ve seen in the New Adult publishing world, but this time with the opposite sex.  Edward Cullen could not have put it any better when he said , “Does he own a shirt?”. The theme of a shirtless young man, typically embracing a clothed female has run rampant in the New Adult publishing world. Thank goodness the young man is somewhat more realistic than that of the stick-figured girls in the Young Adult covers. The reason I say somewhat is because the young man usually displays some musculature, but only due to his innate scrawniness. They don’t really display real men–they usually aren’t that thin, nor are they completely hairless except for a bit of scruff on the face–at least this is my observation. I don’t like that ‘I have muscles because my body fat is only 5%’ look. I don’t want my man to weigh the same or less than me. I want to know that he can pick me up and wrap me in his arms without  breaking. The thing that really struck out to me was the similarities to these New Adult covers and the covers of the trashy-romances New Adult is touting it is not. Those harlequin novels only have ONE difference, the men are roided to an inch of their lives. As a New Adult author I have been astonished and aggravated by the media spin that New Adult is simply smutty Young Adult. Unfortunately, I must admit that now I am starting to understand the misunderstanding that created this situation. We are putting New Adult covers on the market that look exactly to the tune of what we are saying we aren’t. Sure, the men are more boys than men, but they are still shirtless and posed in sexy positions of power over their women. My point is, we cannot begin to annihilate the stereotype that the media has driven that New Adult is Young Adult gone trashy without admitting that we are somewhat at fault for the situation. I’m not a feminist, but woman (myself included) often wonder why that other woman doesn’t leave more to the imagination–these covers are just the same, except with men. Reading is about using our imaginations, is it not? It’s about being engrossed in another world, in other characters and falling in love with them. We can use those imaginations to not only infer those steam scenes without the gaudy details, but to imagine covers that are better than what we have done.  In my opinion the cover should be an important scene in the novel, or showcase the main character in a light that will help the reader–if New Adult isn’t smut then why are 95% of the covers sexual scenes? I implore my fellow New Adult authors to think about this. The only way to change the impression that the media has is to SHOW that we aren’t what they say we are. The thing that SHOWS the most on the book is the cover. Let’s leave a little to the imagination and show that sex isn’t the most important part of New Adult. Actions speak louder than words–covers speak louder than our crossed arms saying it’s not Young Adult Smut.

smut tastic

In Between Seasons Series Annoucement

9781477413685Changes In Store for Young Adult Author Cassandra Giovanni

There are a few things that I have been debating in the past month or so. I’ve stepped back and looked at who I am as an author and where I intend to go with my writing career. I plan on going very far, but as in all things, goals and dreams evolve; we naturally fall into our paths. In Between Seasons gave me the strength to put myself out there. I’m not sure what I thought would happen. I was so scared to jump in, and honestly, that fear spikes in me every time I think about publishing something else. The thing is, now I have fans–I have readers that count on me to continue to produce new and better creations. I was in between seasons when I wrote the novel. I was a bit lost as an author–trying to fit myself into a niche that maybe I just don’t fit into. In Between Seasons is a Young Adult novel, and so is Walking in the Shadows, but in all honesty, I’ve been told more than once that my characters are older by years because of the things I’ve put them through. This fits me perfectly; people pretty much have to pick their mouths up when I say I’m twenty-four. It’s interesting because at times I feel like I haven’t done enough. I really haven’t. I started writing before I knew what it was, yet it took me until I was twenty to fight the demons that came to me in high school to start writing again. It took me three more years, although I’d written six full-length novels by that time, to actually publish one of them. Now, looking back at everything that has occurred in the last year I’m ready to make some key announcements, and I hope my readers will understand and support me as I make these decisions. They will affect you guys. I’m sorry if I’ve disappointed you in any way with these announcements. When I began to write Deadly Sins, I knew it wasn’t Young Adult. Then I started to send my editor snippets, and when I started Just One Cup I sent her snippets of that, too. I remember reading her email that said she had nothing to say except that I’d found my niche. I needed to keep writing this. Thus, I have made the decision that once The Fall series is complete I will no longer be publishing Young Adult novels. I will devote my time to focusing on New Adult novels that better fit my writing style and time in life. This decision came on the tail of a reoccurring dream I had begun having where I was stuck in the bane of my existence–high school. What was worse was the fact that I was stuck in high school with very adult responsibilities and feelings (sound familiar, check out the description of Walking in the Shadows). It was agitating and then I started to see why I was having the dream. That was the way my characters felt–or more the way I felt writing them. As I came to this decision I also decided that I need to wrap everything up for my readers with the ending of The Fall. There were many requests for Hunter’s story. I’m going to give that to you. Thus, the second announcement is this:

The Fall Series

In Between Seasons, #1–Available now–Re-release Summer 2014

Permafrost, #2 (Mara and Rob’s Story)–Summer 2014

Name TBA, #3 (Hunter’s Story)–Winter 2014

No clue what book I’m talking about (but boy is that a pretty cover)? Well, you can get to know In Between Seasons for FREE now by downloading your copy from Kobo.

Download your FREE COPY here!

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Featuring: Jessica Tornese

I found Jessica’s novels through Goodreads and then continued to purchase them through Kindle. Once I completed them I knew one thing was sure: I needed to talk to this author! So I contacted Jessica and asked her if she would be willing to do an interview. It was the beginning of a great friendship and I am glad to share with you today my reviews of two of her novels and that great interview. Special thanks to Jessica for her willingness to be my first interviewee. Also! She just received Author of the Year from Solstice Publishing!
Linked Through TimeLinked Through Time by Jessica Tornese

My rating: 5 of 5 stars

First, the cover: I think it really fits the tone of the book–a bit mysterious but romantic. The thing that is striking here is the TIME, but the front is that of the magazine the TIME as well. I’m not sure if it was done on purpose because it’s an iconic magazine, but I suppose that would work either way. In the novel the main character is a snotty, spoiled brat of a teenager who constantly bickers with her brother. She’s a city-girl and couldn’t be more upset when her father drags her to the country especially because everyone keeps reminding her how much she looks like her suicidal aunt. Then she hits her head, and actually becomes her aunt. From here you get to watch the character grow into a mature and grateful person as she goes the trails and tribulations of a possessive and abusive boyfriend and the hardworking home life. I enjoyed watching the character grow and learn, and I could really relate to how she was feeling in the situations she was put in. Through each step of the character’s journey you get intimate descriptions of what is going on, but these descriptions aren’t overbearing or cliche; thus, they do not violate the show not tell tenant. The writing also perfectly captures the feelings and roller coaster of an abusive relationship including the realization that the guy is a total toolbox. You feel the fear, hate, and anguish with the relationships she is in. The abusive relationship with Dave is one that the aunt is already in when the main character gets there, and it seems she is feeling as the aunt did. Luckily, she stands up for herself and gets out the relationship, but there is a sense of doom that something bad is going to happen because of it either way. Then you get to see her relationship with Travis build up slowly but surely. You feel her doubts and questions about if this could be the same as with Dave and when it’s not you’re relieved. I really connected with the characters and enjoyed watching the main character grow up when I really hated her in the beginning. This book isn’t a “Dr.Who” time travel book filled with fantasy–it’s hardcore real life contemporary romance that has you trembling with the character and laughing, too. I purchased the next one in the series the second I saw the 100% on my Kindle!

Lost Through TimeLost Through Time by Jessica Tornese

My rating: 4 of 5 stars

First, the cover. I really loved the cover of Linked Through Time, but this one doesn’t hold the same draw for me. This book was the sequel to the aforementioned novel and held the author’s voice through out. The story was a quick reading and had me swearing a lot in my head at Sarah. In the previous book Kate switches places with Sarah and lives her life. Through Kate we got to see Sarah’s life, and how it allowed Kate to grow and mature. Lost Through Time is written from both Sarah and Kate’s points of view, and is done so in a skillful way. The transitions between each character are clear and easy to understand. Kate continues to grow as a character and when you meet Sarah, oh, when you meet Sarah, you will want to pummel her. Her actions are so outrageous, so selfish and immature that I found myself highlighting the areas and putting swears. I really despised the character as if she was living–she was that awful and that well written. This story wasn’t as fast paced as Linked Through Time and lacked the romance from the first–in fact there was no romance at all. There were small moments between Kate and Evan, but there wasn’t anything really romantic there, which in the context of the novel makes sense. When I read Linked Through Time I found myself unable to read fast enough because the book was that good, this novel was a good follow-up, but it didn’t have me flipping the pages like the first. I still loved the novel, though, and I can’t wait to find out what happens next. The surprise ending has me already turning and ready to buy the next book the second it comes out.

Jessica Tornese

Jessica Tornese, Young Adult Author

The question that is always asked—what inspired you to write Linked Through Time, and Lost Through Time?

I grew up with a large family. My Dad was one of eleven children, so I have endless tales of cousins and extended family. My Dad’s stories always stuck with me because he grew up with nothing. Absolutely nothing! He did not have indoor plumbing until high school- in Northern Minnesota! I admire him and wanted to keep his stories alive. A lot of what happens to Kate in “Linked” are true events from my dad’s childhood. Lost Through Time mentions a disaster that actually occurred in my home town in 1910. I guess I just really like to keep the stories of our ancestors from dying out. They were true, hard core Americans fighting just to make a living.

Your take on time travel is unique did you do any research to help you form the idea?

I love the idea of using something that had to do with the region. Of course, northern lights are not often seen as brilliantly as in Alaska or Canada, but they are amazing and kind of mysterious, so I thought they could be a believable reason!

What challenges have you overcome in having such a unique take on time travel?

As with any book, I had to keep going back and forth to remember my rules and events to make things happen. Since I change the rules in the second book, I had to really sketch out why and how Kate could travel differently than other characters.

You create a very realistic picture of farm life in the 1960’s—did you do research? If not, how did you create such a realistic picture without research?

I actually lived on the farm I am describing. For a few short months, I had to live with my grandparents in the very house my Dad grew up in . They were still doing the same chores and living the same kind of lifestyle- except with indoor plumbing of course! The chores were endless and I absolutely hate haying!

Who is your favorite character and why?

I love Kate. She reminds me of myself. I was the snotty city girl that was taken out of the city and moved to a small northern MN town when I was fifteen. I thought my life was over! I learned a lot about myself as a person and learned how to work outside. I appreciate my Dad more, and am so glad to have been raised closer to his family. I love Kate’s growth and life lessons about boys. There are good boyfriends out there and bad…definitely something we have to learn!

In book one you create sympathy for the character of Sarah, but in book two she’s quite evil. Was making a character that was originally likeable into a bad character hard?

Yes. It was actually my husband’s idea to make a villain. He basically said that the story will go nowhere without a villain, so we decided Sarah had the most to be angry and vengeful for! Once I started, it was really fun to write the villain part because I never get to act that way. It was a peek into the dark side J

Kate matures a lot through book one, did you always plan this, or did she mature as you wrote the novel?

Kate was really a mirror of myself. I think I wanted to show that from day one- how she can go from a judgmental teenager focusing on her own needs, to learning about serving others. I think everyone makes this same transition at some point in their lives; it’s just a question of when.

In Linked Through Time keeping track of so many brothers and sisters was hard for Sarah, how did you do it as an author?

I literally took my Dad’s family and just changed the names! He had 6 brothers and 5 sisters, and I just kept picturing them in my mind.

In Linked Through Time who was your favorite brother or sister?

Probably a tie between Dean and Rodney. I identify with both of their personalities. My Dad had a little of each, so I brought out his tough military side in Rodney and his protective side in Dean.

How did you evolve the story of Linked Through Time into Lost Through Time?

I didn’t want Kate’s story to be over. I knew I wanted to write about Baudette’s historic fire, so once I decided to bring Sarah back into the picture it all fell into place. I love history and am trying to decide how to connect with the final chapter in Kate’s and Sarah’s life in book three.

We saw a very little bit of Travis’ son—will we see more of him?

T.J. will make an appearance in book three. I think we will see a bit more develop with him. I want Kate’s story to have something good in it for her. Though it is a little Jerry Springer, I think Kate deserves a good man and some closure in all the chaos she lives in.

What is the name of the next book in the trilogy?

As of right now, Destroyed In Time, recommended to me by another Solstice author, Michael Thal.

Is there a release date set?

Not yet. I am still in the early stages of defining the book. I have to be really careful on how I end this book.

When did you start writing?

I didn’t really start writing books until a few years ago, but I have always loved writing and reading. They go hand in hand, I think.

As an author, what is your biggest challenge and how do you overcome it?

Finding time to write. I have three kids and it is a constant tornado in the house. I try to take some time once a week to nail down some outline ideas.

You are with an independent publisher, Solstice Publishing, how did you find them?

I submitted my work based on a newsletter I received called Children’s Writer. They give contact names and emails and it just happened to work out that Nik Morton liked the manuscript.

What do you like best about being with a smaller press?

I like the camaraderie with the other authors. We have a daily interaction online. Mostly we use it for questions or support, but it’s nice to have others in the same boat as yourself.

What is the biggest challenge of being with a smaller press?

Marketing. There just isn’t enough time or money to get the word out. It has to be done over time, mostly own your own doing. But Solstice is trying hard to work with everyone and do what they can with their resources.

For budding authors out there, how much say do you think you have in the final product, from cover to the insides, to the marketing?

Depending on the publisher, you can have a lot of say in your product. I wouldn’t let someone change my work completely, especially if it was something I didn’t believe in. Stay true to your style and someone will come along that likes it!

Other than writing, what are some things that you love to do?

I love volleyball and camping, and outdoor things in general. I love, love, love to read! A good book on the beach is my heaven!

Still want to learn more about Jessica?

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Linked Through Time

Lost Through Time


Linked Through Time

Lost Through Time

Hubris and Humanity

Hubris and Humanity

11 AM Daydreamer with a secret clue to WIP


Maybe you noticed my headliner has changed? Maybe you didn’t but now instead of talking about my three favorite material things (laptop, Starbucks and my Nikon) it has a quote from the song that I am using today on Music Musings Monday. This song is so powerful for me. It’s something I put on and I find myself literally singing to (I’m not that bad at singing this song…but I can’t promise any others). It makes me feel better when I am entrenched in self-doubt–a self-doubt that I rarely let people see because I keep hammering ahead even when it feels like I am crumbling. It reminds me of what I am doing as an author and helps me to continue. It gives me strength when I feel weakness.

There’s also a specific sentence that I have placed in bold as another clue to the puzzle that I am creating for my readers about what my current novel is. 😉

SONG: 11 AM Daydreamer

ARTIST: 10 Years

CD: Division

GENRE: Alternative Metal, Post Grunge, Progressive Metal


I can’t seem to change you or open up your eyes
So go on and sing your sad, sad song.
I don’t even blame you, the routine is nice.
Nine to five in a suit and tie.
Fear of failure in comfort zones kill.

Brace yourself and give into the moment.
You’ve got nothing to lose.
So what is your excuse?
Save yourself, you’re dying in slow motion.
You’ve got nothing to lose.
So what’s your excuse?

Life can’t seem to teach you the safe card is right.
So stray from the fight.
Don’t you realize
The daydreamer’s nightmare is to never even try.
Your time has slipped by.
Fear of failure in a comfort zones kill.

Brace yourself and give into the moment.
You’ve got nothing to lose.
So what is your excuse?
Save yourself, you’re dying in slow motion.
You got nothing to lose.
So what’s your excuse?

Take a step back and find a way out of here.
Can’t you see the answer is loud and clear.

Brace yourself and give into the moment.
You’ve got nothing to lose.
So what is your excuse?
Save yourself, you’re dying in slow motion.
You got nothing to lose.
So what’s your excuse?

Find a way out of here…

ANALYSIS: 10 years is an amazing band with lyrical prowess that isn’t really matched by others in the genre. Their song lyrics are deep and meaningful, coupled with unique vocals, and tons of instrumental skill. To say the least, these guys kill it. I pretty much enjoy every CD that they have released, why? They are all different–they aren’t inundated with songs that all sound the same. There’s a great mix of both slow and fast paced songs and each CD shows their growth as musicians. I like to look at this the same as an author–each book should show growth. I’m proud to say that this band is helping me grow as an author by helping to set the dark mood of my current book, but balancing it out with the lighter notes, just like their songs. I feel like this band fights to break the stereotypes that are brought on by being in a metal world, and I admire that. I want to try to break the stereotypes of the writing world, especially in Young Adult/New Adult novels. Unique music will hopefully inspire a unique book.  Oh, yeah, and did you ever think that that voice would come out of that guy?? Amazing, I know! Oh, and they sound just like that live, or so teases my husband. Pain. 😉

2012 The Beginning of The Fall

InBS button

I didn’t know what caused the government to collapse or why things were the way they were, and when I met Hunter he knew little more. When it started we were too young to see why, and when we were old enough we were too indoctrinated in fear to care. This is the toll of following a leader blindly—you openly accept that some things just are. Then the lies drown the truth, and you are left with little understanding of why. In the end it doesn’t matter.  Surviving the downfall is all that matters.

2012 marks the beginning of The Fall, a recession that is far closer to a depression is wreaking havoc on the US, and no one seems to be able to agree on anything. Fast forward to 2016, it’s over, The Fall is complete. There’s nothing left to the US government and the dooms day preppers are bathing in the glory that they were right, and they were prepared. These preppers have divided into factions called Tribes, led by a Chief who assigns Generals to train the soldiers to fight the dirty battles to keep what they’ve pillaged. These soldiers are ranked as Trackers, who track and obtain information, but are never supposed to be seen and Hunters, glorified Trackers who have gained the right to kill enemies just by surviving their missions. While all of this is going on a child is sheltered from the truth and trained to be a heartless killer, a robot of a General and another child is sheltered from it all and told that nothing is going on. The woods give both of the children solace–the children of the those that believe they are the two strongest men in this corrupted world. Fast forward to 2031: What happens when their worlds collide as adults, already molded by hate and fear, and one sent to kill the other? They will find the truth in the most unlikely of places–inside themselves and each other.

In Between Seasons is the first novel in the post-apocalyptic romance series, The Fall. Join Kate and Hunter as they fumble through a world they don’t understand, hunger for the truths that they hunger for and in the end discover that none of it matters as long as you survive.

For the truths that were well hidden away from Hunter and Kate, follow this blog to get updates on the second novel in the series, Permafrost: Mara and Rob’s Story release date TBA.

Add it to your Goodreads Shelf: HERE

Fan the Author: HERE

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Sales Saturday: A Suit with a Heart

There’s always talk about what makes a good salesperson, but let’s be honest, when you think of a salesperson what do you think of? Google it, it’s partially humorous what photos come up…

Yeah, that’s right every single creepy, desperate, overzealous person you could think of. As an author, you are a salesperson and let me tell you that is not how you want to appear. Another hint of the truth, yes that is what we are doing in our heads (minus the super creepy, almost devil like, I’ve deceived you looking guy in the first picture–that’s just scary) when you ask us about our books, or when we look at our sales reports and see that there was another book bought; well, at least that’s what I do.

Now, being a salesperson can be a challenge for authors who have attributes of introvert like personalities. It’s lucky for me that I don’t have that attribute. I am innately private, but that doesn’t mean I’m an introvert, and even introverts can be excellent salespeople. Many of you are aware that I coach sales frequently in the banking world because of my own successes there, but that doesn’t mean there isn’t obstacles. In banking the obstacles tend to be related more to revenue VS. customer service. I can tell you one thing, often times these two things do not go hand in hand–what is right for the company may not be right for the customer. This happens when a target market is misconstrued–everyone is the target, but there’s one product we want to sell. It’s much like putting a circle into a smaller square box. What’s wonderful about being an author? There isn’t this obstacle. Tell the audience the genre, your major genre in it’s nature defines your target market be it juvenile, young adult, new adult, or adult. There are challenges there, don’t get me wrong, but there’s no circle/box conundrum. Unfortunately, as an author you may not put the circle in the square, but the circle puts itself in the square creating what I’ve called “The Genre Gap”.  Learn more about that HERE. Then what makes a good salesperson, even if you’re an introvert?

I believe it’s three P’s:

Personable, Passionate, Professional

  • Personable: I think this is the number one thing that a person has to have. You may be thinking you have to be willing to speak up to be personable. I don’t believe this is true. My husband is a shy, private, introvert type person, but he is very personable. You know why? Every person who has ever met him feels comfortable around him, even if he isn’t. He is a nice person, who invokes kindness subconsciously. The characteristic of being personable to me simply means you care about those people around you, and you make them feel comfortable. You are pleasant. It’s simple, be yourself and those around you will accept that as long as there’s no ego to get in the way.
  • Passionate: These characteristic often goes hand in hand with being personable. If you are personable than you will certainly be able to ease into being passionate. I, as a writer, am very passionate about what I do and about my readers. I try to convey that with each interaction with a reader, with each blog post, with each promotion and interview. It’s easy for me, and I don’t really have to try because I ardently love what I do, and I know that I couldn’t do it without readers. Passion can be misconstrued for arrogance, but I can tell in that arrogance will give the exact opposite effect that I am speaking of. Arrogance will make readers run in the other direction. You’re opinion isn’t God, nor is mine. My novels aren’t perfect, and I don’t think Jane Austen would claim perfection either. You know why? It doesn’t exist, period. If you think you are that worthy than your passion, in my opinion, is misplaced on yourself instead of those that will make you successful. Passion must be coupled with humbleness to create an affective salesperson. One must realize that although you control your success by your determination, those that you sell to ultimately decide your success or failure. Yes, you wrote that book with your passion, great job! I don’t mean to lessen that in any way, but readers are an all important factor in success. Show them your passion for writing, and in your writing show them your passion for pleasing their minds.
  • Professionalism: This is one of the most important things being a salesperson. It’s important to know that you must drawn a line with your passion and personable traits for success. Your readers are your clients, sure some are your friends and you will create lasting relationships with them, but they will hold you in a certain light and it is up to you to uphold it. This isn’t to say that you can’t have fun and throw a joke in here or there, but it is to say that anything you say can and will be held against you at some point. Consider your target market, for example mine is mostly young adults (average age 12-20), but because I am aiming at those that sometimes are influenced by say, older adults, like parents, I need to still act like a mature adult. I want to be a role model in the parent’s mind, and in the eyes of the young adult, I want to be that cool author that has passion for writing and me as a reader! I also want to broaden my appeal to new adults and adults who enjoy this genre, so I also need to uphold the standards of a professional in that capacity. This isn’t a hobby, this is a job, so I have to act like it’s a job. I believe that’s the only way that it will someday (please, oh, please) pay the bills and help create a successful publication marketing firm. Let me throw this in, you need a cover, blog tour button or advertisement made? Message me–I’m looking to start the new year with new clients for my new company!

In a nut shell–

You don’t like people? Well, do they like you? Then you might be personable!


You’re a writer, right? So you must have passion, give some of that passion to your readers!


You want to sell, right? Create a popular professional image by knowing your target market and their influences!


A Suit with a heart